Cookie Policy

This policy explains how Traffic Plans Limited, use and manage cookies on our website www.trafficplans.ie. We use a minimal number of cookies on our website and review our cookie settings frequently to ensure all cookies are still relevant and necessary.

You can update your cookie preference at any time by using the cookie notice on our website.

Please see our Privacy Policy for more information about how we collect, store, manage, and protect your personal data.

What are cookies?
A cookie is a small text file that's placed on your computer or mobile device when you visit our website. We, and some affiliates and third-party service providers, may use different types of cookies. Some are persistent cookies (cookies that remain on your hard drive for an extended period of time) and some are session ID cookies (cookies that expire when you close your browser).

Why do we use cookies?
They help us to operate our website, enhance and customize your experience across our website and perform analytics, and deliver advertising and marketing that's relevant to you.

What types of cookies are used?
Cookies have different purposes. Some are technically necessary to enable a website to work. You cannot opt-out of these cookies because the website will not work without them. These are called Necessary Cookies.

Cookies on this website are categorized as performance, targetting, and unclassified cookies. On the www.trafficplans.ie website, you have the ability to accept or refuse the following cookies via the cookie banner.

  • Performance: Performance cookies allow us to see how well our website is performing. The information that is collected is aggregated and anonymous and is only used to help understand how the website works. Those cookies cannot be used to directly identify a certain visitor. If you do not wish to have these cookies enables, you can use the cookie banner to refuse them. Our performance cookies are:
_ga This cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after 2 years, although this is customisable by website owners. 2 years Performance Google US
_gid This cookie name is associated with Google Analytics. It is used by gtag.js and analytics.js scripts and according to Google Analytics this cookie is used to distinguish users. 1 day Performance Google US
_gat_gtag_UA_182613117_1 This cookie is part of Google Analytics and is used to limit requests (throttle request rate). 1 minute Performance Google US
  • Targeting: Targeting cookies are used to identify visitors between different websites. Thos cookies may be used by companies to build a profile of visitors interests or show relevant ads on other websites. If you do not wish to have these cookies enables, you can use the cookie banner to refuse them. Our targeting cookies are:
IDE This cookie carries out information about how the end user uses the website and any advertising that the end user may have seen before visiting the said website. 1 year Targeting .doubleclick.net US
  • Unclassified: Unclasified cookies are cookies who do not belong to any other category. If you wish to have these cookies disabled, you can use the cookie banner to refuse them. Our unclassified cookies are:
RUL - 1 year Unclassified .doubleclick.net US
ls_smartpush This cookie is connected with vastly improving website server to end user browser speeds via cached data and compression, via LiteSpeed technology. 2 months Unclassified www.trafficplans.ie Ireland

How you can control cookies?
You can update your cookie preference at any time by using the cookie notice on our website.

Most advertising networks also offer you the option to opt-out of targeted advertising. For more info, visit www.aboutads.info/choices.